W2 Global Data Solutions (W2) is a provider of software-as-a-service (SaaS), B2B software solutions and data services enabling organisations to achieve regulatory compliance in relation to KYC (Know Your Customer), combating fraud, AML (anti-money laundering) protection and frictionless customer on-boarding.
W2's SaaS tools provide real-time identity verification services to help organisations prevent fraud and money laundering, a market estimated to grow from $14.4billion in 2016 to $33.2billion in 2021. The company targets firms in the regulated, government and business communities across the globe and is primarily focused on the gaming, payments and foreign exchange markets with multi-year revenue contracts. Mercia's investment will support the business in further expanding its global sales and marketing plans as well as broadening and accelerating product development.
Founded in 2011 by CEO Warren Russell, W2 has consistently achieved over 100 per cent year on year revenue growth and now employs 42 people. It has also rapidly grown its client base, which includes goHenry, Caxton and Wirecard.